Featuring employees on social media

How can social media improve company culture? What to post on social media? Learn which social media marketing trends matter now and find out how to. So, you know, a good way to do this is to write a calendar of all the birthdays of your staff, and every time a birthday comes up snap a photo of that person, and again, going back to step two, share something interesting, or fun, or important that that person has to share.

Including employees in your social media marketing comes at no expense to your company, but can yield significant. Employee satisfaction is likely to rise when you applaud employees on your company’s social media channels. So, done right, featuring employees on social media … can be a win-win for both the organization … and the team members that participate. It will make your employees feel valued and appreciate and further motivate them to repost to their own social media channels and continue producing their best work. Highlighting your employees on social media won’t only improve company culture in-house, but it will show current and potential customers why your company is the best choice.

There’s an endless possibility of content to share on social media , but these are the types of content your audience will appreciate. Does your business have a blog? The best way to get your blog seen is to share it on your own social media platforms.

Your Company’s Blog Posts. With so many platforms and tactics to choose from, sometimes it’s best to start by looking to other brands for social media marketing inspiration. The following social media strategy examples should give you plenty of inspiration to help you ramp up your social media strategy.

CLICK HERE FOR DETAILS — SALE ENDS JULY 10TH! Help your audience get to know your brand by featuring your employees. Key Takeaway: Tell a story about one of your employees. The ultimate goal of your social media marketing efforts and employees is to get everyone involved company-wide and actively engaging in the long run. It may seem like a daunting task (even impossible), especially for companies with thousands of employees or with offices globally.

An employer may ask an employee to disclose such personal social media only where the employer reasonably believes the posts are “relevant to an investigation of allegations of employee misconduct. Employees can define their own personality on social media , even though they have affiliated themselves with your brand. This is an excellent way for your employees to become brand ambassadors for your company by engaging a wider community.

Using social media to show employee appreciation Written by Jessica Taylor on March Employee recognition isn’t just a nice thing to do – it’s an effective communication tool that ultimately rewards your business and the people within it. Employees , on the other han still regard their social media accounts as their own and not the purview of their employers. Designing employee social media guidelines that both encourage positive interaction and prevent the kind of posts that will disrupt business requires HR departments to take a measured approach. Advice on the use of social media and social networking in the workplace. Here we explore the issues, rules and guidelines for employers and employees , including cyber bullying, disciplinary procedures and implementing a social media policy.

Knowing how hard it can be to come up with content to fill the seemingly never-ending social media feeds, our marketing experts at Constant Contact have brainstormed a list of content ideas for you to try on your different social media platforms. Social media in the workplace. And don’t worry or be intimidated. For example, an employee may complain about how they are being treated by their line manager at work. These comments could be seen by customers, colleagues and often the line manager.

The benefits of social media to HR professionals are endless. It allows for the continued update of news, technology, and trends. Relationships can be nurtured by sharing industry knowledge.

Shama Hyder, CEO of The Marketing Zen Group, was featured on a CBS piece about employers using social media to research potential hires. Sometimes a social media post made by one of your employees can cross the line and cause offence. As an employer, it’s important to remember you have a reputation to uphold and the way employees conduct themselves online could reflect negatively on your business. So can you legally monitor an employee’s social media?

Discussthe do’s and don’ts with your team. It can harness the power of social media and also create accountability. The power of social media lies in the ability to reach an exponential number of potential customers, employees, vendors and more. Most of your employees are likely to use one or more social platforms. Whatever they post on their personal accounts can be a potential risk for your company (e.g. if they share sensitive information).

An more importantly, using social media at work can affect productivity and focus. The team at Airbnb knows how to use visual media as an expression of the brand’s identity, creating a pitch-perfect social media presence. King County has more than 10employees who work to make a difference in our community every day.